/ˈpɑːflɛʃ/
noun
1 (in American Indian culture) a hide, especially a buffalo's hide, with the hair removed, dried by being stretched on a frame.
1.1 An article, especially a bag, made from parfleche.
Origin
From Canadian French parflèche, from French parer ‘ward off’ + flèche ‘arrow’.
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Pete practiced parfleche preparation precisely. The result: rawhide. Stiff and durable, the goods he made were popular with tourists. His cousin Luke did most of the native American art/design. Pete did process some hides further to make flexible leather, much more suitable for garments. The jackets took more time, of course, and commanded higher prices.

[Spelling note: Pete, being American, "practiced" his trade. Had he been British, he would have "practised". This forum software and/or my computer settings (apparently set to UK English) warn me of spelling issues with the wavy line below a misspelled word as I type these posts. I was warned today!]